ROLE OF FIGURATIVE LANGUAGE IN CONTEMPORARY ADVERTISING

Авторы

  • Jabborova Sayyoraxon Muxammadqobilovna Автор
  • Jumasheva Zuhra va Ne'matova Orazjahon Автор

Ключевые слова:

Keywords: advertising, visual materials, audio, consumers, idea, language, emotions.

Аннотация

Abstract: Advertising is an integral part of our time, it is one of the most effective ways to present a product or service to consumers. Advertising aims to attract consumers, attract their attention and encourage them to buy a product. The role of figurative language in modern advertising is very important, because figurative language is one of the main means of advertising. It further enriches the content of advertising, affects the emotions of consumers and emphasizes the uniqueness of the product.

Биографии авторов

  • Jabborova Sayyoraxon Muxammadqobilovna

      Andijon davlat pedagogika instituti

    Ijtimoiy fanlar kafedrasi o'qituvchisi

  • Jumasheva Zuhra va Ne'matova Orazjahon

            Andijon davlat pedagogika instituti,

            O'zbek tili va adabiyoti yo'nalishi, 1-bosqich talabalari

Загрузки

Опубликован

2024-12-14

Выпуск

Том 14 № 3 (2024): Ta'limning zamonaviy transformatsiyasi

Раздел

Articles

Как цитировать

ROLE OF FIGURATIVE LANGUAGE IN CONTEMPORARY ADVERTISING. (2024). Ta’limning Zamonaviy Transformatsiyasi, 14(3), 90-96. https://pedagoglar.org/03/article/view/6216